Man Code
With special guest:
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Carolyn Managh
…in conversation with Bill Kable
Carolyn Managh comes to our program today to lift the lid on what Australian men think about masculinity, women, and brands treating them like idiots. To do this Carolyn interviewed 140 Australian men including influential leaders and role models from diverse aspects of Australian life. These included Australian men in business, sport, men’s brands, military, popular culture, health, hospitality, construction and more.
The resulting data is statistically significant and it also paints a picture of what Australian men think on issues such as whether chivalry is dead. On the question of whether Australian men are romantic Carolyn’s conclusion is that Aussie men do want the romance but they want to include an element of surprise.
In this delightful discussion with Carolyn men will be able to identify with many of her findings, women are likely to get some significant insights into how the other half thinks.
Carolyn Managh
Carolyn Managh has a Bachelor of Management, Marketing from the University of Waikato. In the years since Carolyn has managed the marketing for companies such as Unilever, Kraft Foods and United Biscuits as well as starting her own business in France. More recently Carolyn produced The Modern [Aussie] Man study commissioned by M&C Saatchi and released on International Men’s Day 2013 at Parliament House Canberra as a white paper. Her latest work based on that study is called Man Code.
Song selection by our guest: Whatta Man by Salt ‘N’ Pepa
Note: This program is an encore presentation of the one aired on 22 January 2015.